In the beginning, we’re convinced we’re going to save the world. We’re focused, driven, ambitious, and unstoppable. Our minds are flooded with ideas constantly, keeping us up at night and taking over our thoughts during the day.
We know our idea is pretty good, but play coy and humble and say “If I only help one person, it’ll all be worth it.
We’re not exactly sure how to make it happen so we seek out info from every reputable source there is. Then comes the avalanche. We’re bombarded with perspectives, techniques, principles, rules, how-don’ts, and how-tos. There are courses, videos, podcasts, blog posts, books, lectures, and seminars all telling you how to do it.
Let’s not forget the actual work of building a biz. While we’re at it, let’s not forget family… or friends… or self.
At some point, it all becomes too much.
All the advice.
All the things to do
All the guilt of spending time on a business when you could be spending it with your family.
The frustration of trying to find that perfect balance of time between your business and your family so when you’re working you’re not thinking about your family, and when you’re with them you’re not constantly thinking about your business.
The overwhelm of being one person taking on the work of three people with no end in sight.
The judgement from friends, family, and outsiders regarding the decisions you’re making.
The loneliness of being a mom and entrepreneur at the same time when no one else around you is. Your mom friends could care less about your business and your business friends could care less about your kids.
The total lack of energy from trying to balance it all…
It’s enough to make you stop and ask yourself “WHY AM I DOING THIS AGAIN?”
Well let me tell you…
It’s for the entrepreneur at heart, that’s just too afraid or doesn’t quite have the strength to do it herself. She’ll live through you.
It’s for that stay at home mom or for that woman dying to quit her job that’ll be inspired to greatness beyond her wildest dreams because of your example, your courage, your story.
It’s for the life you were meant to live that will only come as a result of the struggles you face now.
It’s for that look in your son or daughter’s eyes when they finally get it and appreciate every sacrifice you’ve made and every fear you’ve conquered.
And if for no one else, it’s for you; so that every morning you wake up with purpose, and every night you go to sleep knowing you did more giving than taking, rest assured that your effort in some small part, has made the world a better place.
In the end, it’s not about the opt-ins, the traffic, the conversions, the techniques, the copy or even the sales… it’s about helping that “one person” that would make it all worth it; even if that “one person” turns out to be YOU. There’s growth in struggle.
But of course, you knew that… but every now and then, it’s nice to be reminded.
Now it’s your turn. What’s your big WHY? Why are you doing what you’re doing? Share in the comments below.
Original art by: @sarasteenland