Founding Exchange:

Currently on hiatus.

Aikido North Jersey Family Martial Arts Center 219 Degraw Avenue
Sally-Jo O'Brien

Your Fearless Leader:
Sally-Jo O'Brien

Hello! I’m Sally-Jo O’Brien, Money Coach at Capital One Bank, Leadeship Coach, Shame-Buster & Nudger-In-Chief for humans who are up to big things at home & at work.

I bring my heart, humor & intuitive mojo to all I do. Courageous conversations are my jam. Clients who work with me find that they not only lead braver lives, they also feel more equipped to navigate the inner game of leadership & business ownership.

With over 25 years of training in personal, spiritual & leadership development, I love to co-create workshops, rituals and training for individuals, groups, and organizations. Widowed at 44 with a 3-year-old daughter who is now a teenager, I also support other widows who are navigating business, child-rearing, and grief.

I’m certified through (CTI) The Co-Active Training Institute & The International Coach Federation (ICF). I’m certified to facilitate Dare to Lead™ and all other curriculum based on the research of Dr. Brené Brown.

Prior to now, I enjoyed success in my 10-year career in medical sales and my 15-year career as a professional cook, stylist, and culinary producer in NYC.
My most recent project, Control Freak Rehab™/Letting Go with Sally-Jo is based on the curriculum, “The Gifts of Imperfection” by Brené Brown.

Outside of work you’ll find me inconsistently practicing gratitude, yoga, meditation and the Japanese martial art of Aikido. Cooking, obsessing over the news, and laughing with family & chosen family are daily practices.

Inexplicably, I find time to view “Cats of Instagram” on a daily basis.

What is an Exchange?

The Founding Exchange is the place for entrepreneurial women to build better businesses by meeting and supporting one another in twice-monthly mastermind sessions. We’re invested in real time problem-solving, educating and empowering one another. We don’t sell or recruit to fellow members and this is certainly not a dressed-up business card swap. We wanna grow authentic and productive relationships that help us to make more money. So, come as you are. Bring a friend. See for yourself.

What members are saying

"Not only did I meet a diverse group of women who’ve helped me tremendously to grow my business, but I came across an additional business opportunity that has significantly impacted my life and my income. Take advantage of the The Founding Moms – it’s an adrenaline shot for your business."
Vera C., Chicago, IL

"Attending this mastermind has helped me to increase sales because of the ideas and suggestions that I’ve received. I love The Founding Exchange."
Stephanie K., Atlanta, GA


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