What the heck is branding, and why do you need it? Jill’s got 5 top tips to create an awesome brand in our November webinar.
What does branding mean?
In marketing terms, branding is the creation of a name or symbol (like a logo) that differentiates your product from others. In a general sense, your brand communicates for your business. Everything from your logo to the colors you choose for your website should involve your brand. If done well, people will start to associate your brand positively… though the opposite is also true.
Why would I need something like that?
When thinking about your brand, you need to consider strategy as well. An effective strategy allows you to compete. Which brings you dollars, which then helps you grow. And then? More dollars!
(See where this is going?)
So a brand is not just a cool design with some words thrown in for good measure. A brand needs to seep into everything you do in your business. That means that whether you have a service- or product-based business, you need to think about the how, when, where, why and what of your brand. Where do you promote your brand? How do you communicate it? If you hire people, are those people an extension of your brand? Are they representing the branding, from the way they’re dressed to how they answer the phones?
I need 5 top tips to create an awesome brand.
A good brand makes people want to buy your stuff. You need to draw them into what makes your product or service fantastic, and this webinar will help you do just that. No more hoping that everyone knows why you’re so passionate about what you do – your brand will communicate that message for you.
Jill’s been building businesses for over a decade. In that time, she’s tried a million trillion quadrillion different things on many, many different websites in order to sell her products and services. While a lot hasn’t worked, plenty has. So to save you some time and a few headaches, she wants to share her top tips with you.
If you’re in need of branding ideas, wanting a place to start, or looking to change your brand identity, Jill’s got 5 top tips to create an awesome brand.
Join Jill on Monday, November 20, for her FREE workshop on how to create an awesome brand. Let’s make sure that you know how to do what you need to do to sell more…and watch your business grow. RSVP here.